Leading with CX: An Interview with Tom DeWitt, Founder and Executive Director of the XMGlobal Col...
Kenna: Customer First Thinking
Leading with CX: An Interview with Tom DeWitt, Founder and Executive Director of the XMGlobal Col...
1:04:59
The Loyalty Puzzle: An Interview with Dr. Yuping Liu-Thompkins, Founder, Loyalty Science Lab
Kenna: Customer First Thinking
The Loyalty Puzzle: An Interview with Dr. Yuping Liu-Thompkins, Founder, Loyalty Science Lab
1:02:39
Fixing CX: An Interview with Michael Lowenstein, Founding Principal, The Linkage Group
Kenna: Customer First Thinking
Fixing CX: An Interview with Michael Lowenstein, Founding Principal, The Linkage Group
1:02:12
Humanizing the Customer Relationship: An Interview with Christina Garnett, CX Evangelist and "Poc...
Kenna: Customer First Thinking
Humanizing the Customer Relationship: An Interview with Christina Garnett, CX Evangelist and "Poc...
1:03:30
Digital Campfires: An Interview with Sara Wilson, Founder and Principal, SW Projects
Kenna: Customer First Thinking
Digital Campfires: An Interview with Sara Wilson, Founder and Principal, SW Projects
1:00:46
Why New Products Fail: An Interview with Tony Ulwick, Founder and CEO, Strategyn
Kenna: Customer First Thinking
Why New Products Fail: An Interview with Tony Ulwick, Founder and CEO, Strategyn
1:01:12
The Power of Points: An Interview with Richard Schenker, Founder, Loyal Strategy Consulting
Kenna: Customer First Thinking
The Power of Points: An Interview with Richard Schenker, Founder, Loyal Strategy Consulting
1:06:59
Frictionless Growth: An Interview with Ryan Hamilton, Associate Professor of Marketing at Emory U...
Kenna: Customer First Thinking
Frictionless Growth: An Interview with Ryan Hamilton, Associate Professor of Marketing at Emory U...
1:02:43
Customer Portfolio Management: An Interview with Michael D. Johnson, Marketing Department Chair,...
Kenna: Customer First Thinking
Customer Portfolio Management: An Interview with Michael D. Johnson, Marketing Department Chair,...
1:07:08
The New MarTech Landscape: An Interview with Frans Riemersma, Founder, Martech Tribe
Kenna: Customer First Thinking
The New MarTech Landscape: An Interview with Frans Riemersma, Founder, Martech Tribe
1:06:28
The Future of Customer Data Management: An Interview with Chris O'Hara, Global Product Marketing ...
Kenna: Customer First Thinking
The Future of Customer Data Management: An Interview with Chris O'Hara, Global Product Marketing ...
1:08:36
Personalization at Scale: An Interview with Mark Abraham, Global Leader, Boston Consulting Group
Kenna: Customer First Thinking
Personalization at Scale: An Interview with Mark Abraham, Global Leader, Boston Consulting Group
1:07:18
Marketing Masterminds
Kenna: Customer First Thinking
Marketing Masterminds
1:00:04
The B2B Journey Map: An Interview with Jim Tincher, President, Heart of the Customer
Kenna: Customer First Thinking
The B2B Journey Map: An Interview with Jim Tincher, President, Heart of the Customer
59:52
Saving Market Research: An Interview with Brett Townsend, SVP of Strategy, Quester
Kenna: Customer First Thinking
Saving Market Research: An Interview with Brett Townsend, SVP of Strategy, Quester
1:06:18
Buyer Personas: An Interview with Jim Kraus, President, Buyer Persona Institute
Kenna: Customer First Thinking
Buyer Personas: An Interview with Jim Kraus, President, Buyer Persona Institute
1:00:54
Cultural Intelligence: An Interview with Anastasia Karklina Gabriel, Senior Insights Lead at Redd...
Kenna: Customer First Thinking
Cultural Intelligence: An Interview with Anastasia Karklina Gabriel, Senior Insights Lead at Redd...
59:37
Customer Equity: An Interview with Allison Hartsoe, AI Value Creation Consultant and Author
Kenna: Customer First Thinking
Customer Equity: An Interview with Allison Hartsoe, AI Value Creation Consultant and Author
1:02:10
Transforming the Customer Experience: An Interview with Jon Picoult, Founder and Principal, Water...
Kenna: Customer First Thinking
Transforming the Customer Experience: An Interview with Jon Picoult, Founder and Principal, Water...
1:09:06
Social Media Marketing: An Interview with Andrew Jenkins, Chief Executive Officer, Volterra
Kenna: Customer First Thinking
Social Media Marketing: An Interview with Andrew Jenkins, Chief Executive Officer, Volterra
1:06:59
Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the ...
Kenna: Customer First Thinking
Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the ...
1:03:34
Content Marketing Strategy: An Interview with Robert Rose, Founder, The Content Advisory
Kenna: Customer First Thinking
Content Marketing Strategy: An Interview with Robert Rose, Founder, The Content Advisory
1:10:08
Marketing Science: An Interview with Koen Pauwels, Vice Dean of Research, Northeastern University
Kenna: Customer First Thinking
Marketing Science: An Interview with Koen Pauwels, Vice Dean of Research, Northeastern University
55:49
Marketing Transformation: An Interview with Brent Chaters, Managing Director, Accenture
Kenna: Customer First Thinking
Marketing Transformation: An Interview with Brent Chaters, Managing Director, Accenture
1:05:22
Values-Based Segmentation: An Interview with David Allison, CEO, Valuegraphics
Kenna: Customer First Thinking
Values-Based Segmentation: An Interview with David Allison, CEO, Valuegraphics
1:06:45
Brand Experience: An Interview with Allen Adamson, Co-Founder of Metaforce
Kenna: Customer First Thinking
Brand Experience: An Interview with Allen Adamson, Co-Founder of Metaforce
1:01:26
Digital Transformation: An Interview with Howard Tiersky, CEO of FROM
Kenna: Customer First Thinking
Digital Transformation: An Interview with Howard Tiersky, CEO of FROM
1:01:06
Customer Valuation: An Interview with Peter Fader, Professor of Marketing, the Wharton School of ...
Kenna: Customer First Thinking
Customer Valuation: An Interview with Peter Fader, Professor of Marketing, the Wharton School of ...
1:02:24
Future Proofing Marketing: An Interview with Alison Simpson, Chief Executive Officer, Canadian Ma...
Kenna: Customer First Thinking
Future Proofing Marketing: An Interview with Alison Simpson, Chief Executive Officer, Canadian Ma...
1:03:14
Digital Banking: An Interview with Greg Brown, Vice President, North American Digital Product Man...
Kenna: Customer First Thinking
Digital Banking: An Interview with Greg Brown, Vice President, North American Digital Product Man...
1:01:37
Brand Positioning: An Interview with Ulli Applebaum, Founder, First the Trousers Then The Shoes
Kenna: Customer First Thinking
Brand Positioning: An Interview with Ulli Applebaum, Founder, First the Trousers Then The Shoes
1:10:02
Brand Community: An Interview with Mark Schaefer, Executive Director, Schaefer Marketing Solutions
Kenna: Customer First Thinking
Brand Community: An Interview with Mark Schaefer, Executive Director, Schaefer Marketing Solutions
1:06:00
Loyalty 2.0: An Interview with Matthew Seagrim, Senior Vice President, Scene+
Kenna: Customer First Thinking
Loyalty 2.0: An Interview with Matthew Seagrim, Senior Vice President, Scene+
57:14
Brand Activism: An Interview with Scott Goodson, Founder and CEO, StrawberryFrog
Kenna: Customer First Thinking
Brand Activism: An Interview with Scott Goodson, Founder and CEO, StrawberryFrog
1:05:08
Lifestyle Segmentation: An Interview with Jan Kestle, Founder and CEO, Environics Analytics
Kenna: Customer First Thinking
Lifestyle Segmentation: An Interview with Jan Kestle, Founder and CEO, Environics Analytics
1:05:38
The Customer Experience Gap: An Interview with Colin Shaw, CX Pioneer and Founder/CEO, Beyond Phi...
Kenna: Customer First Thinking
The Customer Experience Gap: An Interview with Colin Shaw, CX Pioneer and Founder/CEO, Beyond Phi...
1:08:48
Transformative Marketing: An Interview with Professor V. Kumar, Ph.D Marketing at St. John's Univ...
Kenna: Customer First Thinking
Transformative Marketing: An Interview with Professor V. Kumar, Ph.D Marketing at St. John's Univ...
1:04:42
Marketing Accountability: An Interview with Neil Bendle, Chair of the Marketing Accountability St...
Kenna: Customer First Thinking
Marketing Accountability: An Interview with Neil Bendle, Chair of the Marketing Accountability St...
1:06:07
E-Mail Still Rules: An Interview with Chad White, Head of Research, Oracle Marketing Consulting
Kenna: Customer First Thinking
E-Mail Still Rules: An Interview with Chad White, Head of Research, Oracle Marketing Consulting
1:06:49
A Question of Loyalty: An Interview with Fred Reichheld, Loyalty Guru and Creator of the Net Prom...
Kenna: Customer First Thinking
A Question of Loyalty: An Interview with Fred Reichheld, Loyalty Guru and Creator of the Net Prom...
59:03
The Connected Omnichannel Experience: An Interview with Marty Kihn, SVP Strategy, SalesForce
Kenna: Customer First Thinking
The Connected Omnichannel Experience: An Interview with Marty Kihn, SVP Strategy, SalesForce
1:00:49
The Golden Record: An Interview with David Raab, Founder of the CDP Institute
Kenna: Customer First Thinking
The Golden Record: An Interview with David Raab, Founder of the CDP Institute
56:09
The Future of Retail: An Interview with Doug Stephens, Founder and President, Retail Prophet
Kenna: Customer First Thinking
The Future of Retail: An Interview with Doug Stephens, Founder and President, Retail Prophet
47:44
The State of Martech: An Interview with Scott Brinker, VP Platform Ecosystem at HubSpot and Chief...
Kenna: Customer First Thinking
The State of Martech: An Interview with Scott Brinker, VP Platform Ecosystem at HubSpot and Chief...
1:10:28
Brand Stewardship: An Interview with David Kincaid, Founder and Managing Partner of Level5 Strategy
Kenna: Customer First Thinking
Brand Stewardship: An Interview with David Kincaid, Founder and Managing Partner of Level5 Strategy
1:17:04
Retail Reimagined: An Interview with Shawn Stewart, Senior Vice President, Customer and Triangle,...
Kenna: Customer First Thinking
Retail Reimagined: An Interview with Shawn Stewart, Senior Vice President, Customer and Triangle,...
53:20
The BASF Story
Kenna: Customer First Thinking
The BASF Story
2:40
Digital Darwinism: An Interview with Brian Solis, Global Innovation Evangelist, Salesforce
Kenna: Customer First Thinking
Digital Darwinism: An Interview with Brian Solis, Global Innovation Evangelist, Salesforce
33:37
Agency Transformation: An Interview with Mark Penn, Chairman and CEO, MDC Partners
Kenna: Customer First Thinking
Agency Transformation: An Interview with Mark Penn, Chairman and CEO, MDC Partners
56:03
Context Marketing: An Interview with Mathew Sweezey, Director of Market Strategy at Salesforce
Kenna: Customer First Thinking
Context Marketing: An Interview with Mathew Sweezey, Director of Market Strategy at Salesforce
38:37
Content That Matters: An Interview with Ann Handley, Chief Content Officer, MarketingProfs
Kenna: Customer First Thinking
Content That Matters: An Interview with Ann Handley, Chief Content Officer, MarketingProfs
32:26
The Big Shift: Reinventing Marketing in the Age of the Customer
Kenna: Customer First Thinking
The Big Shift: Reinventing Marketing in the Age of the Customer
17:09
Customer Lifecycle Management
Kenna: Customer First Thinking
Customer Lifecycle Management
3:16
Reimagining Loyalty Programs: An Interview with Bryan Pearson, Loyalty Marketing Pioneer
Kenna: Customer First Thinking
Reimagining Loyalty Programs: An Interview with Bryan Pearson, Loyalty Marketing Pioneer
57:18
Brand Advocacy: An Interview with Jay Baer, President of Convince and Convert
Kenna: Customer First Thinking
Brand Advocacy: An Interview with Jay Baer, President of Convince and Convert
58:30
This history of Kenna.
Kenna: Customer First Thinking
This history of Kenna.
1:31
Content Publishing Model
Kenna: Customer First Thinking
Content Publishing Model
3:08
Customer First Thinking
Kenna: Customer First Thinking
Customer First Thinking
2:12
The Content Experience: An Interview with Randy Frisch, President and Co-Founder of Uberflip
Kenna: Customer First Thinking
The Content Experience: An Interview with Randy Frisch, President and Co-Founder of Uberflip
1:00:58
Decoding the Future: An Interview with Mitch Joel, Founder of Six Pixels Group, and Digital Seer
Kenna: Customer First Thinking
Decoding the Future: An Interview with Mitch Joel, Founder of Six Pixels Group, and Digital Seer
48:16
Integrated Customer Management - you can never go wrong by putting the needs of customers first
Kenna: Customer First Thinking
Integrated Customer Management - you can never go wrong by putting the needs of customers first
2:47
Transforming Marketing Strategy: An Interview with Niraj Dawar, Professor of Marketing, Ivey Busi...
Kenna: Customer First Thinking
Transforming Marketing Strategy: An Interview with Niraj Dawar, Professor of Marketing, Ivey Busi...
56:51
Experience Thinking: An Interview with Tedde van Gelderen, President at Akendi
Kenna: Customer First Thinking
Experience Thinking: An Interview with Tedde van Gelderen, President at Akendi
1:03:23
The State of Digital Advertising: An Interview with Seraj Bharwani, Chief Strategy Officer, Acuit...
Kenna: Customer First Thinking
The State of Digital Advertising: An Interview with Seraj Bharwani, Chief Strategy Officer, Acuit...
1:03:02
1:1 Marketing: An Interview with Don Peppers, Marketing Oracle and CX Expert
Kenna: Customer First Thinking
1:1 Marketing: An Interview with Don Peppers, Marketing Oracle and CX Expert
58:03
Deep Learning: An Interview with Gary Saarenvirta, CEO, Daisy Intelligence Corporation
Kenna: Customer First Thinking
Deep Learning: An Interview with Gary Saarenvirta, CEO, Daisy Intelligence Corporation
1:05:32
The State of Relationship Marketing: An Interview with Jagdish Sheth, Professor of Marketing at E...
Kenna: Customer First Thinking
The State of Relationship Marketing: An Interview with Jagdish Sheth, Professor of Marketing at E...
57:44
Journey Analytics: An Interview with Lori Bieda, Head of Analytics Centre of Excellence, Bank of ...
Kenna: Customer First Thinking
Journey Analytics: An Interview with Lori Bieda, Head of Analytics Centre of Excellence, Bank of ...
41:35
The Future of Marketing: An Interview with Philip Kotler, the "Father of Modern Marketing"
Kenna: Customer First Thinking
The Future of Marketing: An Interview with Philip Kotler, the "Father of Modern Marketing"
1:18:23
Customer First Thinking
Kenna: Customer First Thinking
Customer First Thinking
1:51
Customer First Thinking Front Page Video
Kenna: Customer First Thinking
Customer First Thinking Front Page Video
0:09