Create and Market a PROFITABLE offer in 17 mins (NotebookLM workflow)

📈 Join The AI Playbook—in just one week, discover how to trim 5 hours off your workweek & unlock $500–$1K in new monthly revenue ➡️ rickmulready.com/skool48

ABOUT THIS VIDEO:
Today I’m going to show you how you can use NotebookLM and Gemini 2.5 to create a marketing plan that can blow up your business.

Because when you combine NotebookLM and Gemini 2.5 (which is within NBLM) using the framework that I’m going to show you in this video, you’ll be able to generate high-converting marketing ideas in minutes — tailored to your offer, your audience, and your voice.

First, I’m going to use these tools to get a deep understanding of my target audience, then use NotebookLM’s features to create a well-researched offer, a full marketing plan for this offer, and a lead magnet so we can start generating leads, and ultimately sales, of the offer.

Get my free weekly AI Playbook Newsletter for online businesses here: rickmulready.com/email-yt2

CHAPTERS:
[00:00-01:08] Intro to NotebookLM + Gemini 2.5 for marketing
[01:08-01:50] Setting up fictional dog training business example
[01:50-03:32] Audience research with Discover Sources and Mindmap features
[03:32-05:48] Identifying audience pain points and desires
[05:48-07:14] Creating customer personas
[07:14-08:51] Researching competitors
[08:51-09:47] Performing SWOT analysis
[09:47-11:43] Developing a membership offer
[11:43-14:12] Creating marketing strategy and USP
[14:12-16:56] Developing a lead magnet (written and audio)
[16:56-17:38] Complete marketing plan, researched offer and lead magnet

WHO AM I?
Founded and after 12M+ downloads, sold The Art of Online Business podcast in 2023. Founder of The AI Playbook community and The AI Playbook newsletter.

I started my online business over 10 years ago and for the last decade I’ve been helping online businesses grow and scale while working fewer hours.

Ever since ChatGPT went mainstream I’ve been obsessed with learning, implementing, and teaching AI to online businesses so you can boost productivity and make more money.

On this channel, I simplify AI and share everything I know, (and am learning along the way), about how you can leverage AI to work less and profit more