Ride the Wicked Movie Subway in NYC featuring Ariana Grande as Glinda and Cynthia Erivo as Elphaba

Everyone deserves the chance to fly. ‪@UniversalPictures‬ has transformed the ‪@mtainfo‬ S Shuttle into a wickedly fun ride to Emerald City reaching over 100,000 daily passengers including New Yorkers and tourists of all-ages. The exterior features the train to Oz and the interior cars feature ‪@ArianaGrande‬ as Glinda and ‪@CynthiaErivo‬ as Elphaba.

You can see hashtag #WickedMovie in theaters everywhere and ride the Wicked Movie Subway Shuttle between Grand Central and Times Square. 🫧🩷💚🚇📽🍿🎭

Wicked Movie posters are displayed throughout the MTA system, including liveboards, two-sheets, and wall vinyl at the Times Square Station Domination, building excitement among fans for the theatrical release at nearby 42nd Street movie theaters including ‪@amctheatres‬ , ‪@imaxmovies‬ , ‪@RegalMovies‬ , and ‪@4dxglobal‬ .

Put the Subway at the Center of your next campaign: OUTFRONT.com/MTA

#WickedMovie #ArianaGrande #CynthiaErivo #GoldOpen #SubwayAtTheCenter #TheSubwayIs #sOOH #OOH #Glinda #Elphaba#JonMChu #EntertainmentMarketing #fyp #thingstodoinnyc #nyctransit #nycsubway #TimesSquare #grandcentralnyc #arianators #ariananews #musical #broadway #broadwaymusical